{"id":10080,"date":"2021-05-21T13:18:42","date_gmt":"2021-05-21T07:48:42","guid":{"rendered":"https:\/\/www.konstantinfo.com\/blog\/?p=10080"},"modified":"2021-05-21T18:48:59","modified_gmt":"2021-05-21T13:18:59","slug":"mobile-commerce-app-spearhead-ecommerce","status":"publish","type":"post","link":"https:\/\/www.konstantinfo.com\/konstant-blog\/mobile-commerce-app-spearhead-ecommerce\/","title":{"rendered":"Why and How Mobile Commerce Apps Spearhead E-Commerce?"},"content":{"rendered":"<div class=\"top-container\">\n<p><span style=\"text-decoration: underline;\"><strong>Table of Contents<\/strong><\/span><\/p>\n<ul>\n<li><a href=\"#1\">PWA: Why is there a switch over to PWA in e-commerce?<\/a><\/li>\n<li><a href=\"#2\">Artificial Intelligence: Why is AI in E-commerce not always desirable?<\/a><\/li>\n<li><a href=\"#3\">Benefits: Why prefer E-Commerce?<\/a><\/li>\n<li><a href=\"#4\">Features: What features should a mobile commerce app have?<\/a><\/li>\n<li><a href=\"#5\">Technology Stack For E-Commerce Mobile App<\/a><\/li>\n<li><a href=\"#6\">Quick Differences: Benefits vs. Cons of Mobile E-commerce Apps<\/a><\/li>\n<li><a href=\"#7\">Challenges: What can hold a mobile commerce app back?<\/a><\/li>\n<li><a href=\"#8\">What more can mobile commerce app development companies do to make it work?<\/a><\/li>\n<\/ul>\n<\/div>\n<p>Mobile commerce is amongst the five e-commerce trends to maximize in 2021. Undoubtedly, mobile phones steer internet traffic these days with mobile e-commerce applications spearheading the sales. Mobile e-commerce is coming up for banking\/transferring money, online shopping, paying bills, booking tickets, online food ordering, and vehicle booking, etc. It is therefore pertinent to optimize your website for mobile devices (PWA&#8217;s) as it is directly proportional to sales and potential conversions.<\/p>\n<h2><span id=\"1\">PWA: Why is there a switch over to PWA in e-commerce?<\/span><\/h2>\n<p>Big brands are trying to better off with their e-commerce shopping experiences via progressive web applications (PWA). It works regardless of the network and makes it easy for the end-users to visit the website and grab any upcoming offers with the push notifications on the home screen of the mobile device.<\/p>\n<h2><span id=\"2\">Artificial Intelligence: Why is AI in E-commerce not always desirable?<\/span><\/h2>\n<p>We do not necessarily require Artificial Intelligence or rich applications to be a part of this growth with customers. The rise in the use of mobile phones to fulfill their daily shopping needs is spontaneous and comes organically if retailers are ready to accept the transformation to mobilization.<\/p>\n<h2><span id=\"3\">Benefits: Why prefer E-Commerce?<\/span><\/h2>\n<p>An increased data storage, unlimited data plans, ease of use, and consumer confidence with data protection are some of the factors that motivate consumers to accept the mobile device as a mechanism to purchase products more readily than today than in previous years. Resultantly, mobile users add apps to their devices and convert more often from browser to purchaser.<\/p>\n<h2><span id=\"4\">Features: What features should a mobile commerce app have?<\/span><\/h2>\n<p>Retailers can optimize new shopping behavior by not over-engineering the apps. Retailers try keeping it simple and less time-consuming by focussing on converting the shopper to a purchaser with the ease of app usage and basic personalization. Once they try layering the app with augmented reality and artificial intelligence, it creates a more complex infrastructure requiring additional upkeep. But certain retailers gradually increase functionality and have experienced success. Illustrative e-commerce mobile app features:<\/p>\n<ul>\n<li>Push Notifications<\/li>\n<li>Location Tracking<\/li>\n<li>User Profiles<\/li>\n<li>Social Media Integration<\/li>\n<li>Discounts and Promotions<\/li>\n<li>Customer Loyalty Program<\/li>\n<li>Lots of Payment Options<\/li>\n<li>Speedy Checkout Process<\/li>\n<li>Product Search<\/li>\n<li>Customer Support<\/li>\n<li>Retail Integration<\/li>\n<li>Mobile Optimized Product Descriptions<\/li>\n<li>Mobile Optimized Product Images<\/li>\n<li>Simple Returns<\/li>\n<li>App Analytics<\/li>\n<\/ul>\n<h2><span id=\"5\">Technology Stack For E-Commerce Mobile App<\/span><\/h2>\n<p><strong>Front-End Technologies for Mobile E-Commerce App<\/strong><\/p>\n<ul>\n<li>HTML, CSS, Java Script (the JS libraries used for front end development are React, Vue, Angular, jQuery)<\/li>\n<li>SCSS, LESS, and SASS are also used for client-facing development.<\/li>\n<li>Assembly is executed with the help of tools like Gulp, WebPack, and Crunt.<\/li>\n<\/ul>\n<p><strong>Back-End Technologies for Mobile E-Commerce App<\/strong><\/p>\n<ul>\n<li>Web Servers: Apache and Nginx<\/li>\n<li>Databases: MySQL, MongoDB, DynamoDB, PostgreSQL, Firebase database<\/li>\n<li>Storage: Firebase Storage\u00a0by Google, AWS S3\u00a0Amazon Simple Storage Solution<\/li>\n<li>Programming Language: Ruby [Ruby on Rails], Python [Django, Pylons, Flask], PHP [Laravel], Java [Spring], Scala [Play].<\/li>\n<\/ul>\n<p><strong>For iOS<\/strong><\/p>\n<ul>\n<li>Programming languages: Objective-C, Swift<\/li>\n<li>Toolkit: Apple Xcode<\/li>\n<li>SDK: iOS SDK<\/li>\n<\/ul>\n<p><strong>For Android<\/strong><\/p>\n<ul>\n<li>Programming dialects: Java, Kotlin<\/li>\n<li>Toolkit: Android Studio and Android Developer Tools<\/li>\n<li>SDK: Android SDK<\/li>\n<\/ul>\n<p><strong>For Cross-Platform Application Development<\/strong><\/p>\n<ul>\n<li>React Native + JavaScript\/TypeScript<\/li>\n<li>Xamarin + C#<\/li>\n<\/ul>\n<p><strong>For Hybrid Application Development<\/strong><\/p>\n<ul>\n<li>Cordova\/PhoneGap<\/li>\n<li>Ionic<\/li>\n<\/ul>\n<p><strong>LAMP Stack<\/strong><\/p>\n<p>This is the quickest technology stack but is not highly performant and scalable.<\/p>\n<ul>\n<li>Operating System:\u00a0Linux<\/li>\n<li>Web Server:\u00a0Apache<\/li>\n<li>Database:\u00a0MySQL or\u00a0MariaDB<\/li>\n<li>Scripting Language:\u00a0Perl \/\u00a0PHP \/\u00a0Python<\/li>\n<\/ul>\n<p><strong>Python-Django<\/strong><\/p>\n<p>Django is used along with Python to level up security for backend development.<\/p>\n<ul>\n<li>Web Server: Apache<\/li>\n<li>Database management: MySQL or PostgreSQL<\/li>\n<li>Scripting Language: Python<\/li>\n<\/ul>\n<p><strong>MEAN Stack<\/strong><\/p>\n<p>This is one of the best technology stacks for an e-commerce website and is currently being used by many online stores.<\/p>\n<ul>\n<li>Database management:\u00a0MongoDB \/\u00a0MySQL<\/li>\n<li>Backend framework:\u00a0Express<\/li>\n<li>Web Application Framework:\u00a0Angular<\/li>\n<li>Backend platform:\u00a0Node.js<\/li>\n<\/ul>\n<p>.<strong>NET Stack<\/strong><\/p>\n<p>This proprietary stack by Microsoft has partially become open source.<\/p>\n<ul>\n<li>Operating System: Windows (or Linux &amp; MacOS)<\/li>\n<li>Backend: ASP.NET<\/li>\n<li>Web Server: Microsoft SQL<\/li>\n<li>Database: Multiple<\/li>\n<li>Script: C# &amp; JavaScript<\/li>\n<\/ul>\n<p><strong>Besides there are some popular web technology solutions for E-Commerce For Mobiles include:<\/strong><\/p>\n<ul>\n<li><strong>CRM<\/strong><\/li>\n<li>Salesforce<\/li>\n<li>HubSpot<\/li>\n<li>Nimble CRM<\/li>\n<\/ul>\n<ul>\n<li><strong>Inventory Management Software<\/strong><\/li>\n<li>Square For Retail<\/li>\n<li>Lightspeed<\/li>\n<li>NetSuite<\/li>\n<\/ul>\n<ul>\n<li><strong>Third-Party Solutions<\/strong><\/li>\n<li>Payment Gateways<\/li>\n<li>Email Marketing Software Solutions<\/li>\n<li>Social Media Marketing<\/li>\n<\/ul>\n<h2><span id=\"6\">Quick Differences: Benefits vs. Cons of Mobile E-commerce Apps<\/span><\/h2>\n<div class=\"table-responsive\">\n<table class=\"table-bordered\" width=\"100%\" cellspacing=\"0\" cellpadding=\"0\">\n<thead>\n<tr>\n<th><strong>Benefits<\/strong><\/th>\n<th><strong>Cons<\/strong><\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\n<ul>\n<li>Saves cost<\/li>\n<li>Easy to launch and update<\/li>\n<li>Covers platform (Android\/iOS)<\/li>\n<li>Reusable code = Speedy development<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Limited device feature support<\/li>\n<li>Performance delays<\/li>\n<li>Lack of flexibility<\/li>\n<li>Tool limitations<\/li>\n<li>Integration problems<\/li>\n<li>Poor User Interface<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><span id=\"7\">Challenges: What can hold a mobile commerce app back?<\/span><\/h2>\n<p>The mobile monetization gap or the variation in-between browsing on the mobile device and actual purchasing, hits the online market sales, reducing it potentially to a bare minimum.<\/p>\n<p>To overcome this, retailers focus on improving mobile app design for improved consumer usability and overall experience, enabling customers to complete their app purchase instead of mere browsing.<\/p>\n<h2><span id=\"8\">Conclusive: What more can mobile commerce app development companies do to make it work?<\/span><\/h2>\n<p>E-commerce companies often layer their applications with AI-enabled chatbots and mobile messaging capabilities reducing the chances of consumers switching to web or desktop versions of the applications.<\/p>\n<p>Alternatively, it is convenient for the consumers to make use of mobile phones to complete their search and purchase, going forward with lots of payment options, saving browsing history, getting back to the saved cart, and other categories that they explored previously.<\/p>\n<p>A move to 5G networks can open up various options for the shoppers to quickly stream HD videos and consume content at a faster rate.<\/p>\n<p>Konstant works on popular technology stacks and is keenly aware of the negatives and positives of various front-end and back-end technologies in mobile commerce app development. <strong><a href=\"https:\/\/www.konstantinfo.com\/contact-us\" target=\"_blank\">Align with our experts<\/a><\/strong> to get an insight!<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Table of Contents PWA: Why is there a switch over to PWA in e-commerce? Artificial Intelligence: Why is AI in E-commerce not always desirable? Benefits: Why prefer E-Commerce? Features: What features should a mobile commerce app have? Technology Stack For E-Commerce Mobile App Quick Differences: Benefits vs. Cons of Mobile E-commerce Apps Challenges: What can&hellip; <a class=\"more-link\" href=\"https:\/\/www.konstantinfo.com\/konstant-blog\/mobile-commerce-app-spearhead-ecommerce\/\">Continue reading <span class=\"screen-reader-text\">Why and How Mobile Commerce Apps Spearhead E-Commerce?<\/span><\/a><\/p>\n","protected":false},"author":21,"featured_media":10081,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[197],"tags":[1575],"class_list":["post-10080","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce","tag-mobile-commerce-app","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why and How Mobile Commerce Apps Spearhead E-Commerce? - Konstantinfo<\/title>\n<meta name=\"description\" content=\"Follow up-to know how and why mobile commerce app makes way for maximum e-commerce sales!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.konstantinfo.com\/konstant-blog\/mobile-commerce-app-spearhead-ecommerce\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why and How Mobile Commerce Apps Spearhead E-Commerce? 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