{"id":1135,"date":"2014-04-24T17:01:32","date_gmt":"2014-04-24T11:31:32","guid":{"rendered":"http:\/\/www.konstantinfo.com\/blog\/?p=1135"},"modified":"2020-09-25T17:53:12","modified_gmt":"2020-09-25T12:23:12","slug":"5-ways-increase-website-conversion-rate","status":"publish","type":"post","link":"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/","title":{"rendered":"5 Ways to Increase Website Conversion Rate"},"content":{"rendered":"

As a practiced IT solutions company, we are often approached by clients asking us to optimize their site for higher conversion rates. Most of these clients are struggling with that fact that their site gets a good amount of traffic but ultimately this traffic has almost no impact on their conversion rates. Obviously, this is an undesirable thing; if you are going to shell out money for SEO optimization, then you expect an increase in traffic, which should ultimately transform itself into higher conversions. And it is at this point that most IT solutions providers fail to live up to their expectations.<\/p>\n

So we set to work, optimizing the client\u2019s website for maximum conversion. Now the thing is, optimizing or developing a website<\/a>\u00a0for higher conversions is not a very difficult task. You would be surprised at the factors that affect conversion rates and how easy it is to make a significant difference. Here we discuss but a few of the most effective and important ways you can up the conversion rates on your website.<\/p>\n

    \n
  1. Your Website Layout<\/strong>: Website Designers<\/a>\u00a0love cramming as much of their beauty into a site as they possibly can. The question is; do visitors like it? More often than not, they don\u2019t. Contrary to popular belief, the visitor is there to browse your site for whatever product or service he is looking for. Don\u2019t make it hard for him to find it. Keep your website layout neat and tidy. The navigation has to be simple enough for the user to grasp immediately.<\/li>\n<\/ol>\n
      \n
    1. Original images<\/strong>: Do not use generic stock images or pictures off the Internet to display your product or services. If a visitor has come to your website to check you out, you need to show them that you are different from all your competitors. Use images specific to what you are offering them. Make sure that every image on your site fulfills a higher purpose and is not there just to fill up the empty spaces.<\/li>\n<\/ol>\n
        \n
      1. Simplified conversion process<\/strong>: Now this may seem like an obvious point, but you would be surprised by how many websites make the conversion process a nightmare. If you are trying to make a sale, keep the checkout and payment process so simple that even a child could use it. If it\u2019s about lead generation, do not bombard the visitor with questions and forms to fill. Ask for the least possible amount of information and always make sure you provide a link to your privacy policy!<\/li>\n<\/ol>\n
          \n
        1. Powerful call to action button<\/strong>: Again, this is an obvious statement, but a call to action button is one of the strongest conversion tools in your arsenal. Make it count! Ensure that your call to action button stands out from the rest of the website theme and background but not in a messy or overly obvious way. Your call to action button needs to have a perfect balance between bold visibility and complimenting the overall design of your website.<\/li>\n<\/ol>\n
            \n
          1. Client Testimonials<\/strong>: When a visitor approaches your website, there is every chance that he will enter with a skeptical mind. It is your job to convince him that what you provide is perfect for what he needs. Client testimonials are a good way to build that trust. Display your testimonials as often as you can. A visitor is more likely to soften his skeptical approach if he reads that there are many others who have been satisfied with your products and services.<\/li>\n<\/ol>\n

            And there you have it. This is the simple story of how we make sure that our clients not only enjoy the best SEO services in the industry, but also take it further by optimizing their websites for high conversion rates. Always keep in mind, your primary goal is not to develop a pretty website with all the frills; your primary goal is turn your website into a profitable venture. And optimizing your website for conversions is the way to do it!<\/p>\n","protected":false},"excerpt":{"rendered":"

            As a practiced IT solutions company, we are often approached by clients asking us to optimize their site for higher conversion rates. Most of these clients are struggling with that fact that their site gets a good amount of traffic but ultimately this traffic has almost no impact on their conversion rates. Obviously, this is… Continue reading 5 Ways to Increase Website Conversion Rate<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":1484,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[150,41],"tags":[166,215,213,212,214,37],"class_list":["post-1135","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","category-web-development","tag-konstantinfo","tag-web-tips","tag-website-conversion-rate","tag-website-conversion-rate-optimization","tag-website-design","tag-website-development","entry"],"yoast_head":"\n5 Ways to Increase Website Conversion Rate - Konstantinfo<\/title>\n<meta name=\"description\" content=\"Is your website pulling in a ton of traffic but has a low conversion rate? We know how frustrating this can get. So here are 5 simple and effective tips to increase your website\u2019s conversion rate.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Ways to Increase Website Conversion Rate - Konstantinfo\" \/>\n<meta property=\"og:description\" content=\"Is your website pulling in a ton of traffic but has a low conversion rate? We know how frustrating this can get. So here are 5 simple and effective tips to increase your website\u2019s conversion rate.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/\" \/>\n<meta property=\"og:site_name\" content=\"Konstantinfo\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/konstant.info\" \/>\n<meta property=\"article:published_time\" content=\"2014-04-24T11:31:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-09-25T12:23:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2014\/04\/5-Ways-to-Increase-Website-Conversion-Rate.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"810\" \/>\n\t<meta property=\"og:image:height\" content=\"360\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Vipin Jain\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@konstantinfo\" \/>\n<meta name=\"twitter:site\" content=\"@konstantinfo\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Vipin Jain\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/\",\"url\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/\",\"name\":\"5 Ways to Increase Website Conversion Rate - Konstantinfo\",\"isPartOf\":{\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2014\/04\/5-Ways-to-Increase-Website-Conversion-Rate.jpg\",\"datePublished\":\"2014-04-24T11:31:32+00:00\",\"dateModified\":\"2020-09-25T12:23:12+00:00\",\"author\":{\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/#\/schema\/person\/73945d75748e281fa69b9cdde591309f\"},\"description\":\"Is your website pulling in a ton of traffic but has a low conversion rate? We know how frustrating this can get. So here are 5 simple and effective tips to increase your website\u2019s conversion rate.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/#primaryimage\",\"url\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2014\/04\/5-Ways-to-Increase-Website-Conversion-Rate.jpg\",\"contentUrl\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2014\/04\/5-Ways-to-Increase-Website-Conversion-Rate.jpg\",\"width\":810,\"height\":360,\"caption\":\"5 Ways to Increase Website Conversion Rate\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"5 Ways to Increase Website Conversion Rate\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/#website\",\"url\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/\",\"name\":\"Konstantinfo\",\"description\":\"Welcome to Konstant Info\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/#\/schema\/person\/73945d75748e281fa69b9cdde591309f\",\"name\":\"Vipin Jain\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2018\/06\/vipin-150x150.jpeg\",\"contentUrl\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2018\/06\/vipin-150x150.jpeg\",\"caption\":\"Vipin Jain\"},\"description\":\"Vipin Jain is the Co-Founder and CEO at Konstant Infosolutions and is in charge of marketing, project management, administration and R&D at the company. With his marketing background, Vipin Jain has developed and honed the company\u2019s vision, corporate structure & initiatives and its goals, and brought the company into the current era of success.\",\"sameAs\":[\"http:\/\/www.konstantinfo.com\",\"https:\/\/www.facebook.com\/konstant.info\",\"https:\/\/x.com\/konstantinfo\"],\"url\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/author\/vipin-jain\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"5 Ways to Increase Website Conversion Rate - Konstantinfo","description":"Is your website pulling in a ton of traffic but has a low conversion rate? We know how frustrating this can get. So here are 5 simple and effective tips to increase your website\u2019s conversion rate.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/","og_locale":"en_US","og_type":"article","og_title":"5 Ways to Increase Website Conversion Rate - Konstantinfo","og_description":"Is your website pulling in a ton of traffic but has a low conversion rate? We know how frustrating this can get. So here are 5 simple and effective tips to increase your website\u2019s conversion rate.","og_url":"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/","og_site_name":"Konstantinfo","article_author":"https:\/\/www.facebook.com\/konstant.info","article_published_time":"2014-04-24T11:31:32+00:00","article_modified_time":"2020-09-25T12:23:12+00:00","og_image":[{"width":810,"height":360,"url":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2014\/04\/5-Ways-to-Increase-Website-Conversion-Rate.jpg","type":"image\/jpeg"}],"author":"Vipin Jain","twitter_card":"summary_large_image","twitter_creator":"@konstantinfo","twitter_site":"@konstantinfo","twitter_misc":{"Written by":"Vipin Jain","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/","url":"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/","name":"5 Ways to Increase Website Conversion Rate - Konstantinfo","isPartOf":{"@id":"https:\/\/www.konstantinfo.com\/konstant-blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/#primaryimage"},"image":{"@id":"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/#primaryimage"},"thumbnailUrl":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2014\/04\/5-Ways-to-Increase-Website-Conversion-Rate.jpg","datePublished":"2014-04-24T11:31:32+00:00","dateModified":"2020-09-25T12:23:12+00:00","author":{"@id":"https:\/\/www.konstantinfo.com\/konstant-blog\/#\/schema\/person\/73945d75748e281fa69b9cdde591309f"},"description":"Is your website pulling in a ton of traffic but has a low conversion rate? We know how frustrating this can get. So here are 5 simple and effective tips to increase your website\u2019s conversion rate.","breadcrumb":{"@id":"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/#primaryimage","url":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2014\/04\/5-Ways-to-Increase-Website-Conversion-Rate.jpg","contentUrl":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2014\/04\/5-Ways-to-Increase-Website-Conversion-Rate.jpg","width":810,"height":360,"caption":"5 Ways to Increase Website Conversion Rate"},{"@type":"BreadcrumbList","@id":"https:\/\/www.konstantinfo.com\/konstant-blog\/5-ways-increase-website-conversion-rate\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.konstantinfo.com\/konstant-blog\/"},{"@type":"ListItem","position":2,"name":"5 Ways to Increase Website Conversion Rate"}]},{"@type":"WebSite","@id":"https:\/\/www.konstantinfo.com\/konstant-blog\/#website","url":"https:\/\/www.konstantinfo.com\/konstant-blog\/","name":"Konstantinfo","description":"Welcome to Konstant Info","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.konstantinfo.com\/konstant-blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.konstantinfo.com\/konstant-blog\/#\/schema\/person\/73945d75748e281fa69b9cdde591309f","name":"Vipin Jain","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.konstantinfo.com\/konstant-blog\/#\/schema\/person\/image\/","url":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2018\/06\/vipin-150x150.jpeg","contentUrl":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2018\/06\/vipin-150x150.jpeg","caption":"Vipin Jain"},"description":"Vipin Jain is the Co-Founder and CEO at Konstant Infosolutions and is in charge of marketing, project management, administration and R&D at the company. With his marketing background, Vipin Jain has developed and honed the company\u2019s vision, corporate structure & initiatives and its goals, and brought the company into the current era of success.","sameAs":["http:\/\/www.konstantinfo.com","https:\/\/www.facebook.com\/konstant.info","https:\/\/x.com\/konstantinfo"],"url":"https:\/\/www.konstantinfo.com\/konstant-blog\/author\/vipin-jain\/"}]}},"show_toc":false,"table_of_content":[],"faq":[],"related_blogs":[{"id":11095,"title":"How to Build a Real Estate Website – A Detailed Guide","slug":"build-real-estate-website","link":"https:\/\/www.konstantinfo.com\/konstant-blog\/build-real-estate-website\/","modified":"2026-05-07 17:49:50","excerpt":"\u201cWebsites promote you 24\/7: No employee will do that.\u201d \u2013 Paul Cookson This powerful quote by the popular writer, Paul...","image":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2024\/10\/build-a-real-estate-website.webp"},{"id":5342,"title":"How Much Does It Cost to Develop an Augmented Reality App?","slug":"how-much-does-it-cost-to-develop-an-augmented-reality-app","link":"https:\/\/www.konstantinfo.com\/konstant-blog\/how-much-does-it-cost-to-develop-an-augmented-reality-app\/","modified":"2026-05-04 13:26:23","excerpt":"Augmented Reality app development seems like magic. Like what you see on your mobile screen can be generated in real...","image":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2017\/11\/cost-of-Augmented-Reality-300x133.jpg"},{"id":6850,"title":"Hiring a Skilled and Experienced Nodejs Developer is Easy; Determine Cost Factors!","slug":"cost-to-hire-a-nodejs-developer","link":"https:\/\/www.konstantinfo.com\/konstant-blog\/cost-to-hire-a-nodejs-developer\/","modified":"2026-05-04 13:23:21","excerpt":"After spending two days on research, there is no doubt in my mind about the power that node provides to...","image":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2018\/09\/Nodejs-Developer-1-300x133.jpg"}],"_links":{"self":[{"href":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-json\/wp\/v2\/posts\/1135","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-json\/wp\/v2\/comments?post=1135"}],"version-history":[{"count":0,"href":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-json\/wp\/v2\/posts\/1135\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-json\/wp\/v2\/media\/1484"}],"wp:attachment":[{"href":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-json\/wp\/v2\/media?parent=1135"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-json\/wp\/v2\/categories?post=1135"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-json\/wp\/v2\/tags?post=1135"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}