{"id":2459,"date":"2016-01-11T18:07:40","date_gmt":"2016-01-11T12:37:40","guid":{"rendered":"http:\/\/www.konstantinfo.com\/blog\/?p=2459"},"modified":"2016-01-11T18:54:53","modified_gmt":"2016-01-11T13:24:53","slug":"small-and-medium-businesses-leveraging-the-benefits-of-mobile-apps","status":"publish","type":"post","link":"https:\/\/www.konstantinfo.com\/konstant-blog\/small-and-medium-businesses-leveraging-the-benefits-of-mobile-apps\/","title":{"rendered":"Small and Medium Businesses: Leveraging the Benefits of Mobile Apps"},"content":{"rendered":"<p><em>\u201cMobile is becoming not only the new digital hub, but also the bridge to the physical world. That\u2019s why mobile will affect more than just your digital operations \u2014 it will transform your entire business.\u201d<\/em><\/p>\n<p style=\"text-align: right;\"><strong><em>&#8211; Thomas Husson, Vice President and Principal Analyst at Forrester Research<\/em><\/strong><\/p>\n<h2><strong style=\"color: #ff7a29; text-decoration: underline;\">Why Small and Medium Business customers switching to mobile app?<\/strong><\/h2>\n<p><strong style=\"color: #1e8cbe;\">The next generation and trends are:<\/strong> An average person spends more than 3 hours a day on their mobile devices and majority of them prefer a mobile app rather than a website. Only near about 15% customers go to browsers.<\/p>\n<h2><strong style=\"color: #ff7a29; text-decoration: underline;\">Here is a quick brief on why a small and medium sized business needs apps:<\/strong><\/h2>\n<p><strong style=\"color: #1e8cbe;\">Helps to boost the Interest:<\/strong> Apps are an easier way to showcase your services, products and business to the customers and the potential customers. It is like one shop stop to get all the information at one place and keep your customers notified about new launches by sending notifications of new products and content.<\/p>\n<p><strong style=\"color: #1e8cbe;\">Customer engagement is enhanced:<\/strong> Most of the shoppers and service seekers can no more resist the idea of getting a good deal, discount or offer notification in lieu of installing a few MB app. And this is what an app offers to them. Giving them offers, incentives or exclusive offers lure them to your store.<\/p>\n<p><strong style=\"color: #1e8cbe;\">Aided Promotions:<\/strong> When you ask someone to try your services or products and also mention the word \u2018app\u2019 then the chances of trying them for once is increased manifolds. You will soon start reaping the benefits and repeated customers.<\/p>\n<p><strong style=\"color: #1e8cbe;\">Customer Support is also enhanced:<\/strong> Going online to your website and then seeking customer support is a big turn off. If you have inculcated this feature within your app then it becomes easier and you are sure to win an approval. It is in fact even better if you offer them with how-to\u2019s and instructions. Getting a customer service on place is always a welcome from customers.<\/p>\n<p><strong style=\"color: #1e8cbe;\">Ensuring ease:<\/strong> A hassle free, fuss free experience while accessing your app, no need to do it on your PC, or laptop! It helps to give a clear vision of your business and deliver the expectations. Decide in advance what kind of customers it will host, what they want and the category of crowd.<\/p>\n<p><strong style=\"color: #1e8cbe;\">Improved Customer Relationship:<\/strong> It helps to fluid out the unnecessary restrictions and limitations in between your customer and company. Ultimately a happy customer means reduced cost, increased sales, building company\u2019s image and more! If your app is on right tracks and is actually serving them then there is nothing better than that!<\/p>\n<h2><strong style=\"color: #ff7a29; text-decoration: underline;\">Will an App benefit your Website\/ Business?<\/strong><\/h2>\n<p>One of the simplest and most prompt questions is will an app benefit your business but unfortunately the most difficult one to answer. It is always tempting to reach your customers 24\/7 anytime, any day! But how much exactly it will help you? Before starting developing or embarking on an <a title=\"App Development\" href=\"http:\/\/www.konstantinfo.com\/mobile-application-development\" target=\"_blank\">app development<\/a> journey, gauge the analysis and always make sure to embed all the impressive features within. It might be just another step in support of your business, but tracking return on Investment is never easier. Define your own definition of success with your app and then it is easier to know.<\/p>\n<p><b>Similar Posts:<\/b><\/p>\n<h2><a title=\"10 Impressive Reasons That Will Prompt You Invest In Mobile App Development\" href=\"http:\/\/www.konstantinfo.com\/blog\/reasons-to-invest-in-mobile-app-development\/\" target=\"_blank\">10 Impressive Reasons That Will Prompt You Invest In Mobile App Development<\/a><\/h2>\n<h2><a title=\"How Android Apps Can Help Small Businesses in Their Struggle for Visibility\" href=\"http:\/\/www.konstantinfo.com\/blog\/how-android-apps-can-help-small-businesses-in-their-struggle-for-visibility\/\" target=\"_blank\">How Android Apps Can Help Small Businesses in Their Struggle for Visibility<\/a><\/h2>\n","protected":false},"excerpt":{"rendered":"<p>\u201cMobile is becoming not only the new digital hub, but also the bridge to the physical world. That\u2019s why mobile will affect more than just your digital operations \u2014 it will transform your entire business.\u201d &#8211; Thomas Husson, Vice President and Principal Analyst at Forrester Research Why Small and Medium Business customers switching to mobile&hellip; <a class=\"more-link\" href=\"https:\/\/www.konstantinfo.com\/konstant-blog\/small-and-medium-businesses-leveraging-the-benefits-of-mobile-apps\/\">Continue reading <span class=\"screen-reader-text\">Small and Medium Businesses: Leveraging the Benefits of Mobile Apps<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":2466,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42],"tags":[651,949],"class_list":["post-2459","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile-app-development","tag-benefits-of-mobile-apps","tag-mobile-app-development","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Small and Medium Businesses: Leveraging the Benefits of Mobile Apps<\/title>\n<meta name=\"description\" content=\"From a well structural app, you can learn more about your customers, from their places, job roles, ages, spending limits, and much more. This data could be useful for small businesses when you&#039;re sewing links and potential offers to them.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.konstantinfo.com\/konstant-blog\/small-and-medium-businesses-leveraging-the-benefits-of-mobile-apps\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Small and Medium Businesses: Leveraging the Benefits of Mobile Apps\" \/>\n<meta property=\"og:description\" content=\"From a well structural app, you can learn more about your customers, from their places, job roles, ages, spending limits, and much more. This data could be useful for small businesses when you&#039;re sewing links and potential offers to them.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.konstantinfo.com\/konstant-blog\/small-and-medium-businesses-leveraging-the-benefits-of-mobile-apps\/\" \/>\n<meta property=\"og:site_name\" content=\"Konstantinfo\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/konstant.info\" \/>\n<meta property=\"article:published_time\" content=\"2016-01-11T12:37:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-01-11T13:24:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2016\/01\/Small-and-Medium-Business.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1029\" \/>\n\t<meta property=\"og:image:height\" content=\"459\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Vipin Jain\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@konstantinfo\" \/>\n<meta name=\"twitter:site\" content=\"@konstantinfo\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Vipin Jain\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/small-and-medium-businesses-leveraging-the-benefits-of-mobile-apps\/\",\"url\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/small-and-medium-businesses-leveraging-the-benefits-of-mobile-apps\/\",\"name\":\"Small and Medium Businesses: Leveraging the Benefits of Mobile Apps\",\"isPartOf\":{\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/small-and-medium-businesses-leveraging-the-benefits-of-mobile-apps\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/small-and-medium-businesses-leveraging-the-benefits-of-mobile-apps\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/wp-content\/uploads\/2016\/01\/Small-and-Medium-Business.jpg\",\"datePublished\":\"2016-01-11T12:37:40+00:00\",\"dateModified\":\"2016-01-11T13:24:53+00:00\",\"author\":{\"@id\":\"https:\/\/www.konstantinfo.com\/konstant-blog\/#\/schema\/person\/73945d75748e281fa69b9cdde591309f\"},\"description\":\"From a well structural app, you can learn more about your customers, from their places, job roles, ages, spending limits, and much more. 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