Writing an app’s code is no more a tedious task for mobile app developers.Thanks to the modern tools, refined algorithms and stable dependable platforms. They can now cruise on their way to app development.
However, due to upscaled competition, the margin for error is minimum. There are hundreds of mobile apps produced and uploaded on the app marketplace every day. As of March 2017, the Apple App Store has more than 2.2 million apps whereas Google Play Store is loaded with more than 2.8 million applications.
Out of the vast pool of mobile applications, how many apps do you use? Probably, ten or twenty or may be thirty if you have surplus storage space. Then, what about the remaining ones?
The remaining applications usually get lost in the wild.
The prime reason for this failure is the development blunders that are often done by mobile app developers. This not only ruins the brand’s reputation in the market but affects the application’s growth severely.
Hence, to combat such fierce competition and to avoid silly mistakes you, as a developer, need to be competent to skip the uninvited hurdles.
Here are the most common mistakes committed by even the best app development companies across the globe. . We’ve also provided you the ways to avoid them.
1. Overdoing with the feature list
With an aspiration to offering a feature-rich app, enterprises load their app with unnecessary features. The lucrative app market gets the better of companies making them invest heavily on new and innovative features that are least wanted and add a little or no value at all.
Also, businesses wish to solve multiple problems by a single app, which is another big error they tend to make. It not only confuses endusers for the app’s purpose but also makes the app clumsy and heavy.
Users like it simple and quick, which is why they switch to mobile apps, and if your app is sluggish and user experience isn’t desirable, it would take a minute to abandon your app for a lifetime.
How to avoid?
- Don’t complicate things
- Don’t deviate from the core objective
- Don’t compromise with user experience
- Don’t focus on solving multiple problems rather stick to one and solve it effectively
2. Not analyzing target audience
App development starts with market research and audience analysis. You, as a developer, need to understand the fact that you build an app for a group of people and not for all. You can’t target the entire society at once. There must be a section of society who’ll be using your app, which is basically your target audience. So, analyze their behavior, learn about their preferences, strategize thoughtfully and build accordingly. Often, app developers end up building an app that is completely undesirable.
How to avoid?
- Do a thorough research about the target audience
- Take note of prevailing issues
- Analyze what’s the need of the hour
- Deploy a plan to build something that is in demand
3. Ignoring device compatibility
Often developers miss out on this aspect. Device compatibility is vital to consider, ahead of app development. Although, there are multiple devices for consideration as far as Android is concerned based on different screen sizes and resolutions. Make sure you your app is compatible with the latest mobile so that you don’t lose your potential users.
How to avoid?
- Write dynamic code that’s scalable and stable for multiple screens
- Test for as many devices as possible (in case of Android)
- Don’t neglect rather act to build device-independent apps
4. Overlook beta testing
It is one of the common mistakes that developers make whenever they build a new application. In-house testing is important but beta testing is more important because it involves real users for whom the app is built. Nothing is better than an end-user testing your app and reviewing it. You get a clear idea of how apt your app is (for the end-users and according to the market) and whether it will outperform or not. Their feedback gives a clear picture of what they felt after using the app and how you can make it better before the final launch.
Developers tend to release their apps without beta testing, which eventually land them in the pitfall of uncertainty. The future looks bleak for most companies, from thereon resulting in an absolute failure.
How to avoid?
- Don’t ignore beta testing phase
- Release a beta version first, let users test and review
- Based on the feedback, revise the existing app
- Release an updated user-friendly version
5. Not releasing app updates
App improvement is an ongoing process requiring continuous efforts from the development team. Once your app goes live, users rate it on the app marketplace/ app stores based on its performance, intuitiveness, user-friendliness, simplicity and more.
You can also learn about your app’s performance from various mediums like social media, asking users personally to review it within the app itself.
Based on the reviews, you can alter app’s existing features by removing some or by adding a few to keep users glued to your app. Periodic updates keep your app alive, by keeping users engaged to the new versions.
How to avoid?
- Prioritize features, review them continuously for improvement
- Refine the existing app or add new features for better performance
- Don’t ignore a regular release update
Final words
A systematic process with a planned strategy can help app development companies avoid the above-mentioned mistakes. You need to focus on solving one problem with your app instead of many, but make surethe needful is done in an efficacious manner.
Don’t overdo things, keep a track of the proceedings, review the app on a consistent basis and evolve over time with improved app versions.
You can get in touch with us for expert guidance in building a mobile app that stands apart. We are good at it, and we are proud of our exceptional app development services.