Everything You Need to Know About White Label App Development Including Benefits and Challenges

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White label app development is profitable for your business or not? This blog is going to present you with the complete information on the white label app development”

It is indeed true, without a shadow of a doubt that custom app development is the most effective way for businesses to adapt to technology advancements and reach their target audiences effectively.

However, it is not for everyone since it costs way too much, and only those with huge budgets can afford it.

Business owners of small and mid-size companies tend to prioritize apps that will help them uplift their business but within budget.

For those business owners, white label app development offers unparalleled convenience. These businesses are able to launch high-quality mobile applications tailored to the needs of their clients and their preferences in a short timeframe and without breaking the bank.

If you’re unfamiliar with the term white label, don’t worry. In this blog, we’re going to cover the concept of white label app development with its benefits and challenges in terms of business adoption.

Let’s start from the beginning.

What is White Label App Development?

White label app development refers to reselling applications that have been developed by an agency for other companies, which those companies can then use and rebrand as their own.

Let’s understand the concept of the white-label mobile app with an example.

  • Suppose a mobile app development company named X developed a food delivery app for a business name Y.
  • Since almost all of the food delivery apps offer the same set of services such as allowing individuals to order from their preferred restaurant, tracking orders, calculating delivery times, and so forth.
  • Now suppose there is another company named Z that wants to launch its own food delivery app under its business name. Instead of developing the app from scratch, the business can connect with company X to launch the business with a similar app developed for company Y.
  • The company can further customize this app in accordance with the requirement of company Z. This allows company Z to launch its own food delivery with its own brand name within the shortest timeframe and on a budget.

This is how the concept of the white label app development works.

Now, I hope you have a better understanding of what white label apps are.

Types of White Label App

There are two distinct categories of white-label apps, namely single tenant and multi-tenant.

Take a moment to discuss each one carefully in order to gain a better understanding.

Single Tenant White Label App

A single-tenant white label app refers to the deployment of the singular copy of the product i.e. backend code. In this way, the client has complete freedom to work on the design of the product.

By developing such apps, the cost of backend development could be reduced when a similar product was needed, and a client could customize the frontend code to ensure the product matched their branding.

The single-tenant white-label app is also referred to as the partial white label app as you have to invest time and resources in building the front end of the code. 

If you are interested in single-tenant white-label app development then you can talk to our developer’s team.

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Multi-Tenant White Label Apps

In multi-tenant white labels, the entire mobile app solution is provided, including both the front end and back end code. These mobile apps are designed with a little scope at the front end for businesses to rebrand them to suit their brand identity.

There is only one disadvantage to multi-tenant white label app development, which is that it provides limited customization and scalability options.

If you are interested in multi-tenant white-label app development then you can talk to our developer’s team.

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What Benefits White Label App Development Can Deliver to Your Business?

Keeping that in mind, let’s talk about what benefits white label app development can bring to your business.

A Cost-Effective Solution

When compared with the development of custom mobile apps, ready-made solutions are considerably less expensive and time-consuming.

There are two approaches to custom mobile app development. Either you can hire an in-house team of designers, developers, and project managers, or you can outsource your development project to a mobile game development company.

Either way, the process of developing an app involves a lot of research, unique designs, efficient development, and extensive testing. There are numerous costs associated with each aspect of the development process.

While on the other hand, with white-label app development, businesses can get hands-on the completely developed product that can be further customized according to the need of the business.

A Faster Penetration of the Market

The right opportunity meets the right preparation and that is when luck happens. We are living in an ever-evolving business landscape, where it is never certain when another company will take you over.

It might take several months or even a year for a custom app to hit the market. But with the white label, you can reduce this time. All you have to do is buy the ready-made mobile app solution, customize its frontend under your brand identity and you are all set to hit the market.

Less or No Involvement in the Project Management Process

If you are going to hire an app development company to create a custom app, you will have to put a lot of effort into understanding how the company works and managing the project.

Fortunately, using a pre-built mobile app can set you free from all of these concerns and give you access to all the verified solutions that your business needs.

Maintenance and Complications Free

White label app development companies generally host the apps on their servers. Despite getting the fully functional code, buyers do not have access to the backend source code.

It seems like this approach has so many disadvantages. But the one clear advantage is the ability which sets you free from the need for maintenance.

Companies that provide white label services have dedicated developers and quality analysts who can keep track of how the app performs. Whenever the app fails to perform, an analysis is performed to identify problems and solve them to ensure the flawless performance of the application.

What are the Challenges with the White Label App Development?

It is always possible to view things from both positive and negative perspectives. White label apps have numerous benefits, but they can also have some challenges that may hinder their adoption in businesses.

Let’s have a quick overview of the disadvantages of white label app development.

Limited Scope of the Customization

It is the fact that white label app development leaves little to no room for customization that is its biggest disadvantage.

A white label development company offers solutions that are generic to all businesses operating in the same industry. The company adds only standard features and functionalities to the white label development solutions.

Additionally, the custom app can be developed from the ground up according to the requirements of your business. You can add all those features you want to offer to your audience while in the case of white labels you have to stick to the standard features only.

Brand Identity Overlap

It is true that white label app development enables businesses to add their unique identity of the business to the frontend code. Unfortunately, this is where the problem lies.

All the businesses that purchase the app will all have the same user interface and branding placement within the app. Therefore the white label apps seem more spammy.

Ownership of Source Codes and Data Extraction Risks

The vast majority of white label app development only provides the functional app without providing the source code or back-end. This means you won’t be able to judge the quality of the code, and low-quality code is often prone to security breaches.

Any hacking event that is attempted against your mobile app could have devastating effects on the image of your business. The export and sale of your data to third parties are also impossible to find out.

High Chances of the App Store Rejection

Be it Google Play Store or iPhone App Store, all have their own policies to prevent people from publishing copycat or spam mobile apps on this platform.

Since all-ready-made apps share the same UI/UX design, app stores tend to view them as spammy apps and refuse to approve them. There are times when such incidents can occur with white label applications, but not always.

In order to eliminate such issues, it is advisable that you choose single-tenant white label app development or custom app development services.

Difficult to Scale and Upgrade

It is not just people who change with time, but also businesses. The business landscape is constantly changing, so enterprise mobile applications have to be flexible to keep up with the changes.

This is where white label app development solutions fall short.

If you want to incorporate any changes in your enterprise mobile application, first you need to communicate with the white label app provider. Once they receive your request, the provider will decide whether the changes should be implemented.

Which Businesses Can Avail the Benefits of White Label App Development?

All companies that wish to create an application with the standard set of features for smartphone users should consider white label solutions. It is most likely that small and medium-sized businesses can benefit from the application.

Here is a list of a few industries that can make the best use of the white label mobile app development services.

  1. Ecommerce
  2. Education
  3. Restaurants
  4. Gym and fitness
  5. Human resources
  6. Healthcare
  7. Real estate
  8. Beauty
  9. On-demand food delivery businesses
  10. On-demand taxi booking business
  11. On-demand flower delivery businesses’
  12. Home services providers
  13. Small businesses

White Label App Development: How Do You Get Started?

Now as you have known that white label app development is a really good way to transform your business without breaking the bank.

Just like custom app development, where the success of your development project depends on the selection of the development partner. A similar thing can also be said for the white label app development services.

To ensure access to the highly reliable white label app development solution, you need to choose a reliable white label app development services provider. Konstant Infosolutions is one of such white label app development companies, you can get in touch with.

FAQ

1. Is White Label Apps Legal?

The development of white label apps anywhere in the world is not subject to legal restrictions. Anyone can purchase the white label to reach out to smartphone users through their business.

2. How Much Does It Cost To Buy A White Label App?

There is no fixed amount for white label app development since every project is different and shares different functionalities. It is recommended to have a consultation with the white label app developers to know the estimation of your white label app development.

3. How Do I Buy A White Label App?

First, you need to be clear with your requirements like what type of white label you want i.e. single-tenant white label app or multi-tenant white label app. The next thing is to choose a reliable white label app provider that offers the white label service that suits best to your business and budget. Make the payment and the app will be yours.

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About Author
Suresh Choudhary

Suresh Choudhary

Being indulged in the IT industry for more than 3+ years, I aim to offer up-to-date and latest knowledge on different technologies and trends setting the market. This is what I love to do. When I'm not working, I like to be near the outdoors surrounded by greenery.

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