Business is all about adopting the latest trends and offering people what they need. Unless you take over the craze, you are not noticed and valued. Most compelling evidence here is:
The latest buzz about Pokémon Go has taken the world by storm. Despite its recent release, the mobile game (popularizing augmented reality) spreads like wildfire across the globe. It has become the biggest mobile game ever and is predicted to soon surpass apps like Google maps and Snapchat.
What more a reason do we need to develop a mobile app for everything we have to offer?
Today, people of all ages are so glued to their smartphone devices that everything new, out-of-the-box and logical on their phone triggers their emotions so much so that it becomes an instant hit in the global market.
Currently, the trend and business requirement are to develop a mobile app that can be useful to users and engage them even after months of its launch. Be it a local training institute or a nearby café, you must have observed that most businesses you communicate with in your everyday life have a dedicated mobile app. Focusing on digital marketing, no small enterprise waits for it to mature to launch a mobile app.
Like we have always been citing hundreds of reasons and examples on the need of a mobile app, this time, we aim our writing towards the need for an iOS app.
With Apple Inc. bringing extremely state-of-the-art developments to the table in every two months, there is an extraordinary acceptance of iPhone mobile apps worldwide. The recent one is the new iPhone 7 (expected to launch in Fall 2016) that is predicted to bring some big changes- new design and new features for iPhone lovers.
Here are few intuitive iPhone 7 forecasts that will drop your jaws.
As of Nov 2015, the number of iPhones sold by Apple counts to 700 million. And as of June 2016, Apple’s App Store offer 2 million iOS apps, which makes it pretty clear that iOS app market is at its peak.
Your prospects and clients also may be using an iPhone and as already mentioned, mobile phone is the most used device, an iPhone app will definitely reach a significant portion of your audience. Most firm’s clients enjoy using iPhone and its various applications.
With an iOS app, you are visible to your customers at all times, which can add a benefit to your business for initiating a sale at times you least expect. You are just two or three taps away from your consumers and can be accessed anytime from anywhere.
Look around for your competitors: if most of them have developed an app for Apple Store, you certainly need one to stay in the race. Exploring more, you will find that some of them have adopted the concept of enterprise mobility and have got an enterprise iOS app built to enhance the working of employees with their clients and to improve overall organizational efficiency.
Further, apps are direct marketing channels for your business. You get closer to your consumers through a direct interaction and can keep reminding them of your products and services by sending push notifications. They add value to your business as it includes functionality and content that are time-sensitive and based on the user’s geographical location.
Having a competent experience in the app industry for a decade now, what we understand is that for a business to flourish in the digital panorama, both iOS and Android apps are a must-have. Since the number of active Android users reaches to 1.4 billion (as of Sep 2015, predicted by Google), developing an Android app is equally worthy.
In fact, the businesses that opt for Android mobile development in the first place do approach us again for creating an iPhone app for the same and vice versa.
If you are looking for an intuitive iOS app development, look no further than our portfolio. Our development and design team have delivered seamless iPhone and Android apps to clients hailing from every industry.
Manish Jain is the co-founder and Managing Director at Konstant Infosolutions. He is responsible for the overall operations of the company and has played a major role in bringing Konstant up from its humble beginnings and, with his immense energy and drive, transforming it into a globally trusted name in IT solutions.
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